About The Centre

The “Centre of It All” Since 1972

The Keystone Centre opened its doors in 1972, the product of a joint venture between the City of Brandon, Government of ManitobaProvincial Exhibition of Manitoba, and private donors. The Keystone Agricultural and Recreation Centre Inc. is a freestanding non-profit corporation that owns and operates the 90-acre property and the buildings known as the Keystone Centre.

The Keystone Centre was established through an agreement between the City of Brandon and the Province of Manitoba that saw the two parties share equally in any deficit of the Centre. The Provincial Exhibition of Manitoba contributed the land and assets of the day, and the three parties formed the leadership of the corporation.

The ten-member Keystone Centre Board of Directors consists of two representatives from the City of Brandon, two representatives from the Province of Manitoba, two representatives from the Provincial Exhibition, and four members-at-large from the community appointed by the Leadership Group. The corporation employs a general manager and staff who carry out the management and operation of the facility.

The operations of the Provincial Exhibition of ManitobaBrandon Wheat Kings, and Brandon Curling Club are located within the Keystone Centre. These tenants play an integral role in the success of the centre.

There have been several expansions to the Keystone Centre over the years. In 1982, approximately 30,000 sq.ft. of space was added with the development of the Manitoba Room, Pioneer Lounge, and Amphitheatre. In 1992, in response to the ever-growing needs of the community, a major expansion was completed which added 165,000 sq.ft. of new trade show and recreation space.

Today, the Keystone Centre sits on approximately 90 acres in Brandon’s busiest commercial district and offers 540,000 sq.ft. of multi-use space all under one roof. As a significant contributor to the quality of life in western Manitoba, the Keystone Centre plays an important role in the area of social and economic impact. Boasting over 1,500 event days annually, the Keystone Centre hosts a diverse array of activities that contribute to the social, recreational, cultural, and agricultural fabric of the area. The Centre is one of Brandon’s largest economic catalysts.

Mission

To build and strengthen community one experience at a time.

Vision

To be an innovative, world class destination where community meets, experiences, learns and thrives for generations to come.

Values

To achieve our vision and carry out our mission, these are the values we all strive to demonstrate through our decision making, in our roles, and in carrying out our day-to-day activities: Stewardship, Innovation, Sustainability, Culture, Integrity, Community, Resilience, Creative, Collaborative, Progressive

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